What interests Telegram subscribers - 10 unique tips from optimizers

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Setting up and analyzing the main interests of Telegram subscribers

Telegram has become one of the fastest-growing social platforms, messengers and digital marketing tools in the past few years. With unique features such as channels, groups, free stickers, cloud storage, secret chats, self-destructing messages and privacy, it has found millions of users worldwide.

Learning how to attract live Telegram subscribers

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Free recharge in case some members opt out of channels. Live support at any stage of promotion. One of the easiest ways to boost your Telegram marketing strategy is to buy subscribers. This way, a business can be guaranteed to get its first 1,000-100,000 subscribers in a short time without any extra effort.

If you doubt the popularity of Telegram, the numbers speak for themselves.

Telegram statistics:

• More than 400 million monthly active users;
• Telegram's strategy aims to have 1 billion users by 2022;
• 1.5 million users join Telegram every day;
• 70 billion messages are sent through Telegram every day;
• More than 800,000 active bots have been created in Telegram;
• Telegram channels have a total audience of 80 billion participants and generate 30 billion post views.

What is Telegram Marketing?

Telegram Marketing is a way to get and attract new customers by creating communities in Telegram - channels and groups, placing ads in communities, creating bots and maintaining communications with users.

What problems can Telegram Marketing solve?

• Creating a community with interaction with users;
• creating a news feed for broadcasting;
• sharing rich content in a new format;
• automate some processes;
• and much more.

Telegram channels and groups are the main tools of Telegram's marketing strategy. They help engage with messenger users on multiple levels. While Telegram channels are a great option for broadcasting content - news, product reviews, reviews, useful content - groups are great for interacting with users - communicating directly with them.

Advertising solutions for businesses in Telegram

Such rapid growth of the messenger has opened up opportunities for promoting and advertising businesses in Telegram itself. You can get Telegram subscribers for your channel or group here https://captainsmm.com/ and also add views or likes on YouTube, Instagram or Tik Tok. Service provides free or paid advertising on other channels, cross-promote, you can publish links to special Telegram directories. There are many online services and software to manage Telegram marketing, but we recommend the best in price and quality.

What is a Telegram channel?

Telegram channels are groups for sharing and broadcasting your content. It's similar to a Facebook group, but it's not interactive. Subscribers can read, forward content, and participate in votes, but they cannot comment on it. Channel owners can share texts, images, videos, audio files, documents, and external links. One of the advantages of Telegram channels is that there are no limits on the number of participants who can join the channels. For example, in WhatsApp groups, there is a limit of 200 subscribers. In Telegram, you can have billions of subscribers. The best Telegram channels already have 4-5 million users.

What is a Telegram group?

Telegram groups are group chats in which each participant can send messages, videos, images, and files. It's a great tool for answering customer questions, getting feedback and encouraging user content.

As part of digital Telegram marketing, most companies take a two- or three-pronged approach. They create Telegram channels to share content, groups to interact with customers and bots to automate the communication and sales process.

The most popular niches for Telegram channels and groups are

• blogs;
• business;
• sales;
• movies and music;
• news;
• cryptocurrencies.

10 benefits of Telegram channel marketing

Telegram channel marketing is still a fresh and growing branch of mobile and digital marketing. But it already has its advantages among other social media and messenger platforms.

The global shift of the mobile market toward messengers

Communicating with friends or colleagues, making voice and video calls, sharing files, interacting with companies, sending money, buying goods and services, and setting appointments in just one app are becoming increasingly commonplace for mobile device users. Most countries are likely to follow the path of China and WeChat. And Telegram may lead the way, as it is the most flexible among messengers.

Fastest-growing messenger app

Telegram has grown very fast over the past 5 years. In 5-10 years, it could easily replace WhatsApp. This opens new doors for Telegram marketing.

Unlimited audience in Telegram channels

Although WhatsApp retains the top spot among messengers, its groups are far from user- and business-friendly. They set limits for participants - 200 people per group. With an average audience reach of 10%, WhatsApp is not the best choice for promoting your business. Telegram channels have no limits. You can easily reach an audience of 5 or 10 million.

Higher engagement rate.

The average view rate for a Telegram channel is 20%, while Instagram shows an average engagement rate of 3% and Facebook shows an average engagement rate of 4%. Telegram is one of the best and freshest outlets to reach potential customers.

Free bot automation

Based on Telegram, users can easily create bots and distribute them for free. WhatsApp still doesn't have a properly working bot solution. Although Telegram is free and open source, bots have become one of its most important parts (there are already more than 800,000 active bots).

Businesses can benefit from their bots by:

• sending reminders;
• communicating with users;
• scheduling meetings;
• broadcasting;
• selling products and services.

User segmentation

When promoting your business on Telegram, you can focus on age, interests, countries. If you need a tech-savvy audience, you can advertise your services or products in Telegram channels and IT-related groups.

Branded stickers

Telegram allows anyone to create free stickers. For businesses, this is an opportunity to promote themselves by creating branded stickers and sharing them in channels and groups. The better the quality of the stickers, the more likely they are to go viral. This sticker creation strategy can have the greatest viral effect of any tool.

Comprehensive statistics.

Telegram provides free access to channel metrics in Statistics. Every business owner can track Telegram metrics: growth rates, engagement levels, muted and unmuted notifications, views by source, sources of new followers, user language, and more.

Privacy Safeguards

In an age where private data can easily be hacked or information leaked, Telegram provides one secure technology and does not give anyone - not large corporations or government agencies - access to chats. Most mobile users have already experienced this problem with Instagram and Facebook, VK.

These are the main reasons to consider Telegram marketing as an important part of your digital marketing strategy.